「タダでやれ」と要求するクライアント、やたら長いMTG・・・ 広告業界あるある


「広告代理店勤務というだけで異業種の知人には"なんとなくチャラい""楽しそう"と思われるし、同業者が集まれば"あるある"話に終始してしまいがちです。実際の仕事内容は意外に地味なんですけどねえ...」(31歳:某広告代理店社員)
...華やかなようで実際は苦労が多い広告業界。海外サイト<buzzfeed>が"広告業界あるある"を発表、一体どんな内容だろうか?


1.自分が目にするあらゆるコマーシャルや広告を批評したい、という衝動と闘っている

2.職場の誰よりもフォントや活字書体に詳しい

3.広告業界ではない友人たちが18時までに仕事を終えるのを思うと切なくなる

4.会社を飛び出すか、それとも昇進を期待して我慢するかを自問自答する

5.充電しようと、自分のデスクで1人孤独に昼食を食べる

6.契約に含まれていない事柄を「タダでやれ」と要求するクライアントと、報酬の面で折り合いを付けようとする

7.数千もの異なる職務内容が箇条書きされた、タイムシート(勤務記録が書かれた紙)に記入する

8.またはタイムシートの記入を忘れ、提出する前にでたらめの時間などを慌ててつけ加える

9.クライアントや競合他社への対策としてあれこれリサーチした結果、(エロ関係など)赤面もののバナー広告が自分のPCに出る羽目に

10.必要以上に長く続く、現状把握のミーティングにつかまる

11.電話会議でやたらと大声で話す人の近くに座る羽目に

12.または電話の内容を注意深くに聞こうとしている時に、やかましい同僚たちに囲まれる

13.クライアントからの承認を得ないと帰れない、GOサインが出るまで待つことに

14.何事もなる早&問答無用で取り組む

15.クライアントから自分のアイデアを却下され、

16.クリエイティブなものを再び生み出そうと試行錯誤を繰り返す

17.出社時はいつも二日酔い状態

18.または病欠で二日酔いを克服

19.基本的に何事もリーガル(法務部)待ち

20.クライアントからはいつも「予算がない」と言われる

21.自分の仕事について友人や家族に絶対話せない(ドラマ『MAD MEN』ほどじゃないが)

日本も海外も「あるある」ネタがびっくりするほど全くかぶっていて、広告業界関係者さんはビックリしたのでは? さあ、月曜から夜は長いですよ。寝ずに頑張っていきましょう!

【参照リンク】
・21 Daily Struggles Of People Who Work In Advertising
http://www.buzzfeed.com/ariellecalderon/daily-struggles-of-people-who-work-in-advertising

■関連リンク
Miu MiuやDKNYの広告、セクシーな表紙...人気モデルの最新フォト
政治家がエロサイトに「いいね!」 関係者陣営は「何かの間違い」、陰謀説も
ソフトバンク白戸家のCMが海外でやっぱり「理解不能」と困惑の嵐


49 PHOTOS
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「タダでやれ」と要求するクライアント、やたら長いMTG・・・ 広告業界あるある

HOLLYWOOD, CA - FEBRUARY 24:  Actor Daniel Day-Lewis accepts the Best Actor award for "Lincoln," seen from backstage during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Actor Daniel Day-Lewis accepts the Best Actor award for "Lincoln" onstage during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Director Ang Lee accepted the Best Director award for "Life of Pi" during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Director Ang Lee accepted the Best Director award for "Life of Pi" during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Director Ang Lee accepts the Best Director award for "Life of Pi" onstage during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Actor Christoph Waltz accepts the Best Supporting Actor award for "Django Unchained" onstage during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Writer/director Quentin Tarantino celebrates before he accepts the Best Writing - Original Screenplay award for "Django Unchained" onstage during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Actor Dustin Hoffman, and writer/ director Quentin Tarantino backstage during the Os cars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Actress Charlize Theron backstage during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Charlize Theron and Writer/director Quentin Tarantino winner of the Best Writing - Original Screenplay Backstage during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Actress Jennifer Lawrence reacts after winning the Best Actress award for "Silver Linings Playbook" during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24: Actress Jennifer Lawrence accepts the award for Actress in a Leading Role onstage during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Actress Jennifer Lawrence accepts the Best Actress award for "Silver Linings Playbook" during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  (L-R) Producer Grant Heslov, actor-producer-director Ben Affleck, and producer George Clooney, winners of the Best Picture award for "Argo," pose in the press room during the Oscars held at Loews Hollywood Hotel on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Actress Anne Hathaway holds her trophy for Best Supporting Actress for her performance in 'Les MisÈrables ' as she attends the Oscars Governors Ball at Hollywood & Highland Center on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Singer Adele, winner of the Best Original Song award for "Skyfall," poses in the press room during the Oscars held at Loews Hollywood Hotel on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Actor Daniel Day-Lewis (L) holds his trophy for Best Actor for 'Lincoln' and director Ang Lee  holds his Best Director trophy for ' Life of Pi' as they attend the Oscars Governors Ball at Hollywood & Highland Center on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Actress Quvenzhane Wallis arrives at the Oscars at Hollywood & Highland Center on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  Host Seth MacFarlane speaks onstage during the Oscars held at the Dolby Theatre on February 24, 2013 in Hollywood, California.

HOLLYWOOD, CA - FEBRUARY 24:  (L-R) Actors Daniel Day-Lewis, winner of the Best Actor award for "Lincoln;" Jennifer Lawrence, winner of the Best Actress award for "Silver Linings Playbook;" Anne Hathaway, winner of the Best Supporting Actress award for "Les Miserables;" and Christoph Waltz, winner of the Best Supporting Actor award for "Django Unchained," pose in the press room during the Oscars held at Loews Hollywood Hotel on February 24, 2013 in Hollywood, California.

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